Creating a Data-Driven Organization: Practical Advice from the Trenches

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Amazon Price: $39.99 $23.97 You save: $16.02 (40%) (as of November 4, 2019 12:41 pm – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company, from analysts and management to the C-Suite and the board.

Through interviews and examples from data scientists and analytics leaders in a variety of industries, author Carl Anderson explains the analytics value chain you need to adopt when building predictive business models—from data collection and analysis to the insights and leadership that drive concrete actions. You’ll learn what works and what doesn’t, and why creating a data-driven culture throughout your organization is essential.Start from the bottom up: learn how to collect the right data the right wayHire analysts with the right skills, and organize them into teamsExamine statistical and visualization tools, and fact-based story-telling methodsCollect and analyze data while respecting privacy and ethicsUnderstand how analysts and their managers can help spur a data-driven cultureLearn the importance of data leadership and C-level positions such as chief data officer and chief analytics officer

Product Details

  • Paperback: 302 pages
  • Publisher: O’Reilly Media; 1 edition (August 14, 2015)
  • Language: English
  • ISBN-10: 1491916915
  • ISBN-13: 978-1491916919
  • Product Dimensions: 6 x 0.6 x 9 inches
  • Shipping Weight: 12.6 ounces

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